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As the host of this podcast episode, I discussed the importance of planning for successful launches and campaigns. I emphasized the need to define goals, identify target audiences, set SMART objectives, conduct market research, create a detailed timeline, allocate resources wisely, craft a compelling message, build excitement, and engage with the audience. I highlighted the…
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In this week’s podcast episode, I had the pleasure of interviewing Laura Sinclair, a successful entrepreneur with a background in marketing. Laura shared her journey from owning a CrossFit gym to starting her own social media marketing agency. We discussed the importance of authenticity in marketing and the need to build organic strategies before investing…
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As the host of this week’s podcast episode, I had the pleasure of having my youngest son, Conor, as a special guest. We were on the road for his lacrosse tournament in Cincinnati, Ohio, and I took the opportunity to involve him in some of my work tasks. Throughout the episode, Conor shared his love…
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As the podcast host, I had the pleasure of interviewing Paige Collins, the owner of All Spruced Up Cleaning Co. Paige shared her inspiring journey of starting her cleaning business with just $1,000 and growing it to six figures within three years. She emphasized the importance of being authentic on social media and focusing on…
Are you an entrepreneur who is overwhelmed, like I am, with all the market research tech options, AI advancements, and everything else on top of running your day-to-day business? Trust me, you’re not alone. It has been a long time since I’ve been in a space of transformation as intense as the one I’m currently…
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As the host of this podcast episode, I discussed the common struggles that individuals face when it comes to content creation. I highlighted the reasons why content creation can become time-consuming, such as perfectionism, overthinking, lack of organization, and comparison. To make content creation easier, I provided fun and effective tips, including batching work, using…
First off, what’s this cross-industry learning thing? It’s all about taking strategies, processes, and cool ideas from one industry and giving them a spin in your own. For us female entrepreneurs, always on the hunt for fresh perspectives and innovative fixes, this approach is a treasure trove. Picture this: a marketing move that’s crushing it…
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As the host of this podcast episode, I had the pleasure of interviewing Meredith Everist, the principal at Bayless Architects. Meredith shared her journey to becoming a principal, highlighting the importance of mentors and advocates in her career. She emphasized the need for diversity in the architecture industry and discussed the challenges and opportunities for…
Social media has become an integral part of our daily lives and business strategies. It offers incredible opportunities but also comes with its fair share of challenges. If you’re trying to figure out how to make the most of your time and efforts on social media, you’re not alone. Let’s dive into the pros and…
If you’re anything like me, the hustle and grind can sometimes feel never-ending. As an entrepreneur, mom, and community builder, I’m always on the go, juggling multiple responsibilities and trying to stay on top of everything. Over time, I’ve learned the importance of taking steps to prevent burnout, but it hasn’t always been easy. Let…
